Alfred Dunhill Championship becomes richest event on Sunshine Tour

The Alfred Dunhill Championship will become the richest tournament on the Sunshine Tour when it takes place at Leopard Creek Country Club from December 13-16 this year.

With a prize fund of €1.5-million – an increase of more than 50 per cent – the tournament, which is co-sanctioned by the European Tour, will also carry a two-year exemption on the European Tour for the winner.

“We’re very pleased that the relationship with our longest-standing sponsor on the Sunshine Tour continues,” said Sunshine Tour Executive Director Selwyn Nathan. “And we’re delighted that one of the Sunshine Tour’s best tournaments now carries a reward for the winner which is appropriate for the prestige of the event.”

Christopher Colfer, Chief Executive of Alfred Dunhill, said: “Everyone at Alfred Dunhill is passionate about golf and we are very proud of the support we have been able to give golf in South Africa over the years.

“The Alfred Dunhill Championship goes back to 2000, but of course we supported the South African PGA Championship for five years before that. We are delighted with the way the Alfred Dunhill Championship has grown as an event and I am thrilled that we are now able to make a further significant investment by increasing the prize fund. This will enable the Championship to grow in stature and ensure that it continues to attract the best possible field.”

The Alfred Dunhill Championship first took place at Houghton Golf Club in Johannesburg in 2000, so the 2012 tournament will be its 13th playing.

This year’s defending champion is Garth Mulroy, and former winners include Ernie Els, Charl Schwartzel and Richard Sterne, as well as the man Els beat to win his second Open Championship at Royal Lytham last month, Australia’s Adam Scott, who took the title in 2001.

Alfred Dunhill also sponsors the European Tour’s second richest event outside the Majors and the World Golf Championships events – the $5-million, Alfred Dunhill Links Championship which will be played from October 4-7 at St Andrews.

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